When you are starting to blog, it is important that you never give up. You are not going to get a lot of readers your first day, and even your first week, and that is okay. Just keep writing what you are passionate about, and the readers will come to you.
Make your readers feel as if you are ever present for them. Make a habit or routine for your readers and yourself. Your readers will start to expect your company on a regular basis once you forge these connections with them. Remember that when you neglect your blog, you also neglect and disappoint your readers.
Create a themed blog according to what you are writing about. For example, if you have an agriculture blog, build your colors and theme around country roads and corn fields. Colors that seem out of place will be more likely to turn people off from reading and enjoying your blog.
Ask readers to subscribe to your blog in an area on your website. Make this area visible but be sure to ask them at some point to sign up. This will add to your list of readers and will make most of them come back and read your blogs later on.
Building an online presence via blogging is something that takes time, keep this in mind. Just remember that the sooner you start the sooner your potential to build an audience becomes. So do your best to apply all of the knowledge you learned and the audience you've been seeking should follow.