Include a link to the homepage on every page of your site. One of the best ways to do this is to make a graphic title for your page that can be included on all pages. Web users are used to clicking on a graphic to return home so there won't be a learning curve to navigating your site.
It is imperative to replace old content with new. If you have a page that is promoting some type of special event that already went on six months ago, then you have lost readers. The average online user values fresh content and attention to detail. Create a timeline for your updates, and clean up any old promotions or information that is not current.
Always ensure you are giving meaningful feedback, as this is what creates the communication between a website and its visitors. For example, if an action taken by a visitor results in an error, do not simply display "error occurred."� Instead, provide a message that explains what happened and how the visitor can correct the error by taking a different action. Without this feedback, visitors are more likely to grow frustrated and just give up by leaving your website.
Use images wisely. Bitmap images do not tend to fare well for internet use, and some GIFs do not work well with lots of color. Image size is important as well, as larger images may make your viewers have to wait for them to download. Choose smaller images, and use them sparingly to make your site more manageable.
Do some keyword research. While your main focus should always be on providing your customer with relevant and current information, you first need to work on gaining a customer base. Understanding what keywords will bring people to your site from a search engine is a needed step to becoming a successful site.
As stated in the beginning of this article, it is common for a person to have a webpage, be it for business or pleasure. In order for their design to look great, they have to know what they are doing. Now that you have read the above article, you will have no problem with designing the website of your dreams!